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Through Read 3, H-E-B supports schools, libraries, and literacy organizations across Texas. Since its launch, more than 6.5 million books have been donated to children through community events, schools, libraries, and stores statewide.
Each September, Read 3 celebrates National Literacy Month with the Big Texas Read-In, bringing together more than 130,000 students across Texas to read at the same time and celebrate the power of books.
On Friday, September 25, H-E-B Read 3 celebrated National Literacy Month with our annual H-E-B Read 3 Big Texas Read In. Schools across Texas joined the celebration by reading books on their campuses or tuning in to a special live event hosted at historic Adamson High School in Dallas ISD.
Students were treated to a lively reading experience led by award-winning author and Latin Grammy-winning musician Lucky Diaz. Alongside the Family Jam Band, Diaz brought his beloved book Paletero Man to life through music, storytelling, and audience participation. Hundreds of Dallas ISD students attended in person, while thousands more joined virtually from classrooms across the state.
Thanks to our incredible nonprofit partner, The Leaders Readers Network, every student in attendance received a copy of a Lucky Diaz book to take home and enjoy.










































Whether participating in the live event or reading together on campus, Texas schools demonstrated that literacy remains a priority across our state.
At H-E-B, we believe every book helps build a brighter future because strong readers become strong leaders.
All registered schools that met eligibility requirements were entered into a drawing for a prize of $1000 for their school library.
Blanco Elementary School PTO (Blanco ISD)
Sunfield Elementary School PTA (Hays CISD)
Almquist Middle School PTA (Hutto ISD)
Outley Elementary School PTA (Alief ISD)
Wide School PTO (Wide School)
Howe Elementary School PTA (Canyon ISD
Smothermon Elementary School PTA (Prosper ISD)
Milan Elementary School PTA (McAllen ISD)
Memorial Early College High School PTA (PSJA ISD)
Webb Elementary School PTA (Corpus Christi ISD)
Blanco Elementary School PTO (Blanco ISD)
Sunfield Elementary School PTA (Hays CISD)
Almquist Middle School PTA (Hutto ISD)
Outley Elementary School PTA (Alief ISD)
Wide School PTO (Wide School)
Howe Elementary School PTA (Canyon ISD)
Smothermon Elementary School PTA (Prosper ISD)
Milan Elementary School PTA (McAllen ISD)
Memorial Early College High School PTA (PSJA ISD)
Webb Elementary School PTA (Corpus Christi ISD)
On Friday, September 25th, we invite school PTA/PTOs, district foundations and literacy non-profits to read with us for 30 minutes from 10:00 a.m. – 10:30 a.m. to set a new record and be entered in a drawing for $1000 for their school library or literacy initiative. 10 winners will be drawn.
Register your school PTA/PTO, school district foundation, or literacy non-profits to participate in our Read 3 Big Texas Read In. It’s as easy as A,B,C.
Read 3 Read In Official Rules
NO PURCHASE NECESSARY TO ENTER OR WIN. All entries must be received by September 24, 2026. Open to Texas 501(c)(3) organizations only. Void where prohibited.
Learn how you can help shape a child’s mind by reading to them three times a week, using the activities below.
Learn how you can help shape a child’s mind by reading to them three times a week, using the activities below.
Glen Heights
Uncle Marc’s was founded by Marcus and Creda Perryman on a simple idea: bring families back to the kitchen. Inspired by Marcus’ Mississippi upbringing and Creda’s East Texas roots, they created a lineup that brings together the best of both sides of the river — Grill Master Seasoning, Blackberry Molasses BBQ Sauce and Hot Honey Bourbon (BBQ Hot Sauce). Now based in Red Oak, the couple makes bold, versatile blends that turn everyday cooks into neighborhood pitmasters.